Silver Anniversary at Sea
Disney Cruise Line is sailing into its 25th year. To celebrate, we wanted to go back to the roots of the brand and create a fully-animated spot to bring the ships and stories to life in a new way before any physical assets were available to photography or film.
This campaign was targeted mostly at past Guests as well as the onboard Crew who make magic everyday.
ROLE: ART DIRECTOR + DESIGNER
Parts & Pieces
With the campaign being driven by this animation style, we were able to generate stills, textures, and assets that were used across every line of business to produce social, print, and digital work.
Additional Credits
GROUP CREATIVE DIRECTOR
Dennis Chalifour
COPYWRITER
Kelsie Hall
ANIMATION HOUSE
LOBO NYC